Company: Montparnasse 56 Group (360 Chicago)

Goals: expand consumer awareness, increase ticket sales

Actions: commercial video production, digital video ads, digital bus stop ads, video installation

• Orchestrated two shoots featuring 15 talent and a helicopter at one of the tallest buildings in Chicago.
• Wrote scripts, developed storyboards, and managed post production for all deliverables.
• Led crew, directed talent, and line produced on site.

Our work for this popular tourist attraction led to a powerful increase in awareness and visitors, through multiple deliverables that included digital paid advertising, Out Of Home (OOH) executions on bus stop displays, and installations leading to and from the 94th floor seen by up to 6K people daily.